As you probably heard, Facebook has integrated hashtags into their system. This provides another way in which your dealership has to get exposure for their Page. The old rules still apply, though. If you have crappy content, it’s not going to help. However, if you’re posting good content, not only is it another way to get exposure but you might even pick up some new “likes”. Yeah, they’re not necessarily going to be people in your geographic area.. they could be from anywhere in the world. However, my guess is that Facebook users are more likely to click on an easily-clickable hashtag “just because” than to do a full on Facebook search for a brand name. Obviously, it’s a brand new feature so who knows if people will use it or not. My guess is they will in the same way they do on Twitter, Instagram, etc. My advice: … Continue reading →